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Cesar Wurm on Sobriety, Servant Leadership and a Career Built in Hospitality

Cesar Wurm, hospitality executive at Associated Luxury Hotels International, talks with Greg Aden about losing his mother at 12, recovery from alcohol addiction, and servant leadership.
Cesar traces a career that began in 1998 as an overnight room service bus boy at a new Renaissance hotel in Sao Paulo, and names the friends and bosses who gave him a shot before he was ready, including Brad Rahinsky. He explains why he sees himself as working for his team, and why culture and how business is conducted now matter more to him than pay.
Greg and Cesar discuss intentional culture versus the culture that fills the void when leaders do nothing, taking care of the internal team first, a lesson Greg learned from Mr. Marriott Senior at Tan Tar A Resort in 1982, and why performance still opens nearly endless doors in hospitality. Greg also references The Art of Alignment by Patty Beach on being seen, heard, understood, valued and appreciated.
Thank you to InteraWorks as our sponsor. Learn more at interaworks.com
Connect with Cesar Wurm:
linkedin.com/in/cesar-wurm-5aa855b
Want to keep the conversation going? Book a 15 minute conversation with Greg: adenleadership.com/15-minute-sl-podcast-connection
Watch full episodes and shorts on YouTube: Aden Leadership on YouTube
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