About Aden Leadership

Aden Leadership guides motivated professionals to create alignment with their own purpose so they will become more engaged and influential leaders.

"You will create real relationships and predictable results when you show up authentic, passionate and committed. When in your integrity you and those around you will recognize unbelievable outcomes."

Greg Aden

Meet Greg Aden

Aden Leadership guides motivated professionals to create alignment with their own purpose so they will become more engaged as influential leaders.

Through consultations, workshops and speaking engagements, Greg and his team will challenge you to commit to your role as a leader with integrity and humility by serving others before yourself.

Greg was widely recognized as one of the most prolific Franchise Sales and Development Directors in the hospitality sector. Today, Greg trains others in the art of selling through intentional communication, relationship building and overall accountability.

He believes the secret is serving from a place of authenticity and placing the needs of others before your own. His results speak for themselves.


  • Launched Aden Leadership

  • President-Elect of ICF-CO (International Coach Federation) – Colorado Chapter

  • Created first-ever statewide Leadership Conference for ICF-CO

  • Created Answer the CALL Leadership Conference with the Aconcagua Partnership group

  • Created The LIFT Project to help professionals become a better version of self

  • Vice President, Strategic Connections – Summit Chapter a part of CTLF (Colorado Thought Leader Forum)
  • President-Elect, Strategic Connections – Summit Chapter a part of CTLF
  • President, ICF-CO (International Coach Federation – Colorado Chapter)
  • President, Strategic Connections (Summit Chapter) a part of CTLF

  • Assistant Coach and Leadership Instructor, Metro State University – Precision Flight Team

  • Strategic Partnerships and Sales & Development  – InteraWorks

  • Launched LEADERSHIP Development Day. A global live and virtual leadership conference

  • Married the love of my life

  • Created LEADERSHIP Development Day 2022

  • Launched “on-line” leadership growth and development platform. One to many live coaching sessions

What I Stand For

In the midst of a successful hospitality development career, Greg realized he had lost his sense of purpose—accumulating results and setting standards as he focused primarily on performance-driven metrics. The drive to find and accept his purpose led him to follow a new path that provided clarity around how to create powerful leaders who serve others above self. It’s possible that you, a committed leader and decision maker, feel the exact same way.

Greg has a unique way to help clients see clearly the connection between drive and accomplishment and serving others as a powerful leader. The shifts are subtle and critical to the success of self-awareness and cementing meaningful relationships with key partners in life. Understanding the connection or bridge is the key to making shifts and changes in language and behavior–the core of Greg’s work.

With a renewed sense of purpose, Greg remains very driven. Now, he brings that passion to creating safe and secure environments where leaders like you can have honest conversations, be your authentic self, and uncover your own true purpose.

When you work with Greg, he will guide you to discover what you want and what you are willing to do in order to better serve the people you lead.

"Greg is a thoughtful, insightful, Truth Teller who connects to those he serves in a manner that enables deep and rich growth! His writings are inspiring. On top of all of that, he is simply a wonderful man."

- Jandel Allen-Davis, President & CEO of Craig Hospital

To learn more about Greg’s own authentic journey, watch this video.

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